New IMAX Formatting to Show 1/4 Greater Image of James Bond SKYFALL

Today's IMAX blog revealed that the new special formatting will be able to treat movie goers to 1/4 more image throughout the entire James Bond film SKYFALL. The 23rd installment of the 007 franchise opens one day early on November 8th in IMAX.

According to the IMAX information and comparison chart:

"The filmmakers worked with the IMAX team in the post-production process to increase the aspect ratio of the film and designed the IMAX presentation of Skyfall to allow audiences to see up to 26% more of the originally captured image. The technical term for the proportional relationship between an image’s width and its height is called aspect ratio.

A film made for CinemaScope 2.41:1, the standard in the industry, is cropped and uses only part of the image the movie camera captures. Like with Skyfall, we provide filmmakers with the ability to optimize their film’s aspect ratio for an IMAX screen during production by shooting with the extremely high-resolution IMAX camera (capable of up to IMAX® 1.43:1—up to 40% more of the picture) or in post-production (capable of up to IMAX® 1.90:1—up to 26% more of the picture). So what does this mean for moviegoers? You get to see much more of the original image, resulting in a full panoramic view that makes you feel part of the action.

Related Links

BWW Reviews: KERRY ELLIS, London Palladium, May 12 2013 by Natalie O'Donoghue - May 13, 2013

BWW Reviews: Peter Nero and the Philly Pops Time Travel at PIFA to Swinging Sixties Spy Movie Music by Marakay Rogers - April 30, 2013

History's THE BIBLE Leads DVD & Blu-ray Sales, Week Ending 4/14 April 23, 2013

SMASH's 'That's Life' Cracks iTunes Top 100 by Pat Cerasaro - April 22, 2013

Amphibian Announces National Theatre Live Screenings April 15, 2013